Arellano University 2600 Legarda St. Sampaloc, Manila TAGUIG CITY “Metro Manila's ProbinSyudad” Submitted by: Angue, Dana Arriero, Franchesca Sky Nicole Bermejo, Lorelie Joy Flores, Mica Justine Miñao, Jade Kea Kim Paular, Joseph Joshua Submitted to: Mr. Marvin Costales March 2020 Table of Contents Acknowledgment 3 Chapter I 4 Introduction 4 Significance of the Study 7 History 8 Geographical Location 10 How To Get There: 11 Forms of Accommodation 16 Forms of Food Establishment 23 Tourist Arrival Pattern 28 Chapter II 29 Top Tourists Attractions 29 Man-Made Attractions 30 32 Event Attractions 38 SWOT ANALYSIS 41 Strength. 41 Weaknesses. 43 Opportunities. 45 Threats. 46 2 | Page Proposed Five Year Tourism Development Plan Chapter III 47 48 Conclusion 48 Recommendation 49 Appendices: 50 Acknowledgment First and foremost, praises and thanks to the God, and Almighty, for his showers of blessings throughout the researchers research work to complete the research successfully. The researchers would like to express their deep and sincere gratitude to their professor Mr. Marvin C. Costales for giving them the opportunity to do research and providing invaluable guidance throughout this research. His vision, sincerity, and motivation have deeply inspired the researchers. It was a great privilege and honor to work and study under his guidance. The researchers are extremely grateful for what he has offered them. They would also like to thank him for friendship, empathy, and great sense of humor. To the person in the information desks, the researches would like to thank those person who gave information that made their research even more possible. 3 | Page To the family of the researchers, researchers would like to extend their gratitude to them, for endless prayers, understanding and continuing support that made this research possible. Chapter I Introduction Tourism can be defined as travelling to a place which is different from your home city or country for various leisure or business purposes, and staying there for some considerable period of time at a length. It is travelling for some purpose and for stay which is not very long or permanent in nature. Tourism becomes an activity which builds the base for the wide scale consumption bringing far reaching benefits. Tourism gains importance as an activity which has far reaching positive impacts on industries, economy, society and therefore for the whole growth, progress and development of a country. The definition of tourism also creates the foundation and the broad context of the tourism industry through which most of the advantages and benefits are received by the country as a whole. Tourism industry is actually a large group of these industries which provide range of products 4 | Page and services aimed at serving tourism and the needs of travelers or visitors. This group or chain also indicates towards and brings us to the value chain of tourism industry. Tourism as one of the fundamental and inherent human rights is inseparable from his essence and there has been emphasis in the Holy Quran for people to enjoy it. The international documents and organizations also have recognized it as a right for humans and countries need to recognize it as their own domestic laws and regulations formulated to provide its implementation. Tourism phenomenon which itself is a socio-cultural phenomenon refers to the mobility of people. The accelerated growth has caused many scholars of 20th century, to call it the century of tourism. Experience has proved that tourism always involves economic, environmental and social impact. The main pillars of the tourism and the natural attractions such as mountains, rivers and lake have made the tourists and travelers to travel to a specific destination. In the meantime, tourists of ecotourism have often environmental tendency and can play an important role in refining and protecting environment, and also developing the environmental culture among the people. Careful attention to the limited natural resources and having a sense of social responsibility towards the host society and culture that are influenced by the industry is among the factors that are important in terms of boosting the tourism industry. In general, when tourism industry and travel are planned and managed in an appropriate way, the advantages of non-economic benefits such as the preservation of culture and environment and the maintenance of peace will be provided within. 5 | Page Importance of tourism arises from the numerous benefits and advantages it brings to any host country. But real importance of tourism comes from its nature and how it is defined & structured. And this is what we will explain here. Tourism contributes towards complete growth and development of a country: one, by bringing numerous economic value & benefits; and, second, helping in build country's brand value, image & identity. Tourism industry goes beyond attractive destinations, to being an important economic growth contributor. This understanding only will build the basis to know and understand economic value & importance of tourism. We will know how tourism plays such a significant role for countries, economies and its significance for wide scale growth and development. It is an activity; it is an industry and an important growth driver for a country, its economy and also for its social progress and monitoring. Tourism no doubt brings with it tremendous economic value for a country. It touches and impacts several industries directly and many more indirectly through tourism spend. Tourism is one of the important sources of employment generation and foreign exchange earnings for a country. Due to all this tourism gains much more economic importance for any country. The famous proverb that says: "Tourism is like fireworks. In this way it is able to obtain food for home or to burn it. So in this context, we are going to examine the effects of tourism on the environment. 6 | Page Significance of the Study The result of the study will benefit the following: To the University, this will help the university to have an information and awareness the beauty on tourism and hospitality in Taguig City. Which they can encourage the Faculty/Staff and students that will motivate them to visit and experience in order to promote and appreciate the Manila’s ProBinsyudad. To the Tourism/HRM students, this research may help the students to have an idea and knowledge, and it can serve as a guide and reference for them on the beauty of Taguig City. To the Society, this research will introduce the place to them and have a better knowledge of what they can make the most out of it. In terms of livelihood. To the Tourism Council and Destination, this research will benefit the tourism council and also the destination to find ways, to attract more tourists and boost their tourist arrival. 7 | Page History The original 800 farmer-fishermen settlers of the area were good at threshing rice after harvest. Hence they were referred to as “mga taga-giik,” and their settlement as “pook ng mga taga-giik.” Spanish friar Fray Alonso de Alvarado, together with conquistador Rey Lopez de Villalobos who crossed Pasig River to reach Taguig in 1571 found “taga-giik” difficult to pronounce, and could only produce the word sounding like “tagui-ig.” So many mispronouncements later, “tagui-ig” was shortened to the present day “Taguig.” Before Taguig came to be, there was this settlement under the Kingdom of Tondo with a population counting 800 farmers and fishermen, believed to be mixed with Chinese settlers as revealed by archaeological artifacts like glasses, cups, porcelain plates and utensils bearing Chinese characters dug in the area. Spain subjugated the islands in 1571, and in 1582, the Spanish rulers formally recognized the settlement as a part of the Encomienda Del Tondo and placed it under the headship of an Alcalde Mayor, Captain Vergara, who ruled it up to 1583. 8 | Page On April 25, 1587, the settlement, already known as Taguig, and comprising of nine (9) barrios, was decreed a pueblo or town of the province of Manila and placed under Kapitan Juan Basi. On March 29, 1 900, General Order No. 4 proclaimed Taguig as an independent municipality. It was subsequently incorporated as part of Rizal Province on June 11, 1901. Two years after, Taguig, Muntinlupa, and Pateros were merged by virtue of Philippine Commission Act No. 942 with Taguig hosting the seat of the municipal government. The merger lasted but a month as Muntinlupa was separated from it and made part of Biñan by virtue of Act No. 1008 enacted in November 25, 1903. It was merged with Taguig and Pateros again in March 22, 1905 with the promulgation of Act No. 1308. On February 29, 1908, Taguig, with Pateros, was declared an independent Municipality through Executive Order No. 20. On January 1, 1918, Taguig and Pateros separated and became independent municipalities of Rizal Province. In the 1970s, Taguig’s political subdivision was changed to eighteen (18) barangays following the nationwide implementation of the Integrated Reorganization Plan. On November 7, 1975, P.D. No. 824 carved out Taguig from the province of Rizal and made it part of the National Capital Region. On December 8, 1998, Republic Act No. 8487 was enacted which converted the Municipality of Taguig into a Highly Urbanized City. A plebiscite was conducted the following year which showed that the citizens were against it. A petition seeking for a recount was granted by the Supreme Court on February 19, 2004. The recount showed that majority of Taguig’s voters 9 | Page favored converting the Municipality of Taguig into a City. Subsequently, Taguig officially became a City on December 8, 2004. In 2008, the Taguig City council enacted City Ordinances Nos. 24-27, 57-61, 67-69, and 78, Series of 2008 which created ten (10) new barangays, carving them out from the initial 18 barangays. Hence, in December 2008, after a successful plebiscite, Taguig was politically subdivided into 28 barangays. Geographical Location Located in the southern section of Metro Manila and northwestern shore of Laguna de Bay 10 | Page Bordered by Makati City, Pateros and Pasig City on the north, Pasay City on the west, Paranaque City on the southwest, Muntinlupa City on the south, Cainta and Taytay on the northeast, and Laguna de Bay on the east. Napindan River, a tributary of the Pasig River, forms the common border of Taguig and Pasig City. Taguig River, another tributary of the Pasig River, cuts through the northern half of the City. How To Get There: Route #1: Manila (Arellano University) To Taguig City OPTION #1 Walk (181 m) towards B. Legarda JEEP: P 21.00 ROUTE: Pasig-Quiapo GET ON: Ramon Magsaysay Blvd, Manila GET OFF: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila Walk (31 m) towards sidewalk JEEP: P 12.00 ROUTE: Pasig-Tipas (via Pateros). 2 alternatives GET ON: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila GET OFF: M. L. Quezon St, Taguig City, Manila Walk (50 m) towards General A. Luna OPTION #2 Walk (181 m) towards B. Legarda BUS:P 21.75 ROUTE: Taytay-Quiapo via Manila East Road. 1 alternative GET ON: Ramon Magsaysay Blvd, Manila 11 | Page GET OFF: Ortigas Ave, Quezon City, Manila Walk (47 m) towards service road UV: P 25.00 ROUTE: Robinsons Galleria EDSA Terminal - Pasig GET ON: Robinsons Galleria Pasig FX Terminal GET OFF: Pasig City Hall, Walk (165 m) towards Caruncho Avenue JEEP: P 12.00 ROUTE: Pasig-Taguig (via Pateros) 2 alternatives GET ON: Caruncho Ave, Pasig City, Manila GET OFF: M. L. Quezon St, Taguig City, Manila Walk (50 m) towards General A. Luna Route #2: Quezon City to Taguig City OPTION #1 Walk (117 m) towards Visayas Avenue JEEP: P 9.00 ROUTE: Napocor-SM North (via Mindanao) GET ON: Visayas Avenue Wet and Dry Market, Visayas Avenue Quezon City GET OFF: Epifanio de los Santos Avenue / North Avenue Intersection, Quezon City. Walk (554 m) towards footbridge MRT3: P 20.00 ROUTE: MRT3 to Taft Ave (Southbound) GET ON: North Avenue MRT GET OFF: Shaw MRT Walk (225 m) towards Shaw Boulevard SUGGESTED STOP: Andok's Shaw Blvd. JEEP:P 10.50 ROUTE: Pasig-Quiapo GET ON: Andok's Shaw Blvd. GET OFF: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila 12 | Page Walk (31 m) towards sidewalk JEEP: P 12.00 ROUTE: Pasig-Taguig (via Pateros) 2 alternatives GET ON: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila GET OFF: M. L. Quezon St, Taguig City, Manila Walk (50 m) towards General A. Luna OPTION #2 Walk (88 m) towards Tandang Sora JEEP: P 12.00 ROUTE: Katipunan-Quirino Highway GET ON: Congressional Avenue / Golden Intersection, Quezon City GET OFF: Katipunan JEEP: P 9.00 ROUTE: Katipunan-UP Campus Loop GET ON: Katipunan GET OFF: Regis Center Walk (27 m) towards Katipunan Avenue UV: P 35.00 ROUTE: Commonwealth Market - San Roque, Marikina GET ON: Regis Center Southbound GET OFF: Puregold Ligaya Walk (78 m) towards Amang Rodriguez JEEP: P 15.00 ROUTE: Marikina-Pasig GET ON: Ligaya, Marcos Highway/Amang Rodriguze Intersection, Pasig City, Manila GET OFF: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila Walk (31 m) towards sidewalk JEEP: P 12.00 ROUTE: Bicutan-Pasig. 2 alternatives GET ON: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila GET OFF: M. L. Quezon St, Taguig City, Manila Walk (50 m) towards General A. Luna Route #3: Marikina CITY to Taguig City 13 | Page OPTION#1 Walk (36 m) towards J. P. Rizal JEEP: P 9.00 ROUTE: Marikina-Parang, 1 alternative GET ON: J. P. Rizal St / E Gonzales St Intersection, Marikina City, Manila GET OFF: W Paz, Marikina City, Manila Walk (177 m) towards Shoe Avenue JEEP: P 18.00 ROUTE: Marikina-Pasig GET ON: Sta. Elena High School, Marikina City GET OFF: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila Walk (31 m) towards sidewalk JEEP:P 12.00 ROUTE: Pasig-Tipas (via Pateros), 2 alternatives GET ON: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila GET OFF: M. L. Quezon St, Taguig City, Manila Walk (50 m) towards General A. Luna OPTION #2 Walk (196 m) towards Bayan-Bayanan Avenue UV: P 35.00 ROUTE: Parang - Gateway, Cubao GET ON: Concepcion Uno GET OFF: Marikina Bayan Sumulong Highway Walk (179 m) towards Shoe Avenue JEEP: P 21.00 ROUTE: Marikina-Pateros GET ON: Marikina Sports Center, Marikina City GET OFF: M. Almeda, Pateros, Manila JEEP: P 9.00 ROUTE: Pasig-Taguig (via Pateros), 2 alternatives GET ON: M. Almeda, Pateros, Manila GET OFF: M. L. Quezon St, Taguig City, Manila Walk (50 m) towards General A. Luna Route# 4: Caloocan City to Taguig City OPTION #1 14 | Page Walk (265 m) towards Zabarte Road JEEP: P 19.50 ROUTE: Almar Zabarte-Welcome Rotonda, 1 alternative GET ON: St Claire College of Caloocan, Zabarte Road, Caloocan City GET OFF: Commonwealth Avenue, Quezon City Walk (22 m) towards Commonwealth Avenue UV: P 35.00 ROUTE: Commonwealth Market - San Roque, Marikina GET ON: Manggahan South GET OFF: Puregold Ligaya Walk (78 m) towards Amang Rodriguez JEEP: P 15.00 ROUTE: Marikina-Pasig GET ON: Ligaya, Marcos Highway/Amang Rodriguze Intersection, Pasig City, Manila GET OFF: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila Walk (31 m) towards sidewalk JEEP: P 12.00 ROUTE: Pasig-Taguig (via Pateros), 2 alternatives GET ON: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila GET OFF: M. L. Quezon St, Taguig City, Manila Walk (50 m) towards General A. Luna OPTION #2 Walk (219 m) towards Zabarte Road UV: P 45.00 ROUTE: Zabarte - Trinoma GET ON: Andok's Almar Camarin Caloocan GET OFF: Trinoma Walk (167 m) towards footbridge MRT3: P 20.00 ROUTE: MRT3 to Taft Ave (Southbound) GET ON: North Avenue MRT GET OFF: Shaw MRT Walk (225 m) towards Shaw Boulevard SUGGESTED STOP: Andok's Shaw Blvd. 15 | Page JEEP: P 10.50 ROUTE: Pasig-Quiapo GET ON: Andok's Shaw Blvd. GET OFF: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila Walk (31 m) towards sidewalk JEEP: P 12.00 ROUTE: Pasig-Tipas (via Pateros), 2 alternatives GET ON: A. Luna St / Caruncho Ave Intersection, Pasig City, Manila GET OFF: M. L. Quezon St, Taguig City, Manila Walk (50 m) towards General A. Luna Forms of Accommodation MOTEL 16 | Page "RedDoorz”near Arca South Taguig (PHP 893 – 1,223) Cpg Estate, 11a General Espino, Taguig, 1630 Metro Manila RedDoorz are everywhere you want to be – in 100+ cities across Indonesia, 25+ cities in the Philippines, 5+ Cities in Vietnam, Singapore, and Thailand! As the fastest growing chain of budget hotels in South East Asia, they constantly add hotels in new cities! RedDoorz provides its users with affordable accommodations with comfortable and clean rooms including amenities like Free Wi-Fi, Mineral water, Satellite TV, Toiletries and clean linen. RedDoorz has an easy 3-Step Online Hotel booking process. Just select the desired RedDoorz budget hotel. Choose the Check-in, Check-out date and the number of rooms. Select the Book now button and make the payment using the various payment options. Users get up to 25% RedCash reward points for all their online booking through the RedDoorz website, mobile site and Mobile App. RedCash can be used for all your subsequent bookings on RedDoorz. 17 | Page RedDoorz’s aim is to make sure our customers have a delightful online hotel booking experience and comfortable stay. We constantly strive to add more value to our product. ✔ Free Wi-Fi ✔ Air Conditioning ✔ Parking ✔ Fitness Center Nearby Things to do ● Rizal Park ● Resorts World Manila ● SM Mall of Asia Nearby Transit Stops ● PNR FTI Station ● Bicutan Station ● Nichols Nearby Airports ● Ninoy Aquino International Airport (NAIA) ● Clark International Airport 18 | Page HOTEL 19 | Page “City Park Hotel Manila” (PHP 2,684 – 2,700) Lot 21, Blok 86 Bayani Road, Taguig, 1621 Kalakhang Maynila Featuring a bar, City Park Hotel Manila is located in Manila in the Luzon region, 3.9 km from Bonifacio High Street and 4.3 km from Resorts World Manila. Among the facilities of this property are a restaurant, a 24-hour front desk and room service, along with free Wi-Fi. The property has a concierge service, free shuttle service and currency exchange for guests. At the hotel, rooms are equipped with a closet. Complete with a private bathroom equipped with a bidet and free toiletries, the rooms at City Park Hotel Manila have a flat-screen TV and air conditioning, and some rooms contain a seating area. Guest rooms will provide guests with a fridge. Guests at the accommodation can enjoy a à la carte or a Full English/Irish breakfast. ✔ Free Breakfast ✔ Free Wi-Fi ✔ Free Parking ✔ Air-conditioning 20 | Page Nearby Things to do ● Rizal Park ● Resorts World Manila ● SM Mall of Asia Nearby Transit Stops ● Nichols ● PNR FTI Station ● PNR Pasay Road Station Nearby Airports ● Ninoy Aquino International Airport (NAIA) ● Clark International Airport 21 | Page APARTMENT “The Woodridge” Upper McKinley Road, Taguig, 1634 Metro Manila ZEN Rooms Woodridge McKinley BGC offers accommodations in Manila, 5.3 km from Resorts World Manila and 5.8 km from Greenbelt Mall. It is located 3.1 km from Bonifacio High Street and provides free Wi-Fi plus a 24-hour front desk. The air-conditioned apartment also has a bathroom with a shower. ✔ Free Wi-Fi ✔ Parking ✔ Non – Smoking Rooms ✔ 24-hour front desk ✔ Lift 22 | Page Nearby Things to do ● KidZaniaTaguig ● Glorietta Mall ● Resorts World Manila ● Power Plant Mall ● Greenbelt Mall ● SM Mall of Asia ● City of Dreams Manila Nearby Transit Stops ● Buendia MRT Station ● Ayala MRT Station Nearby Airports ● Ninoy Aquino International Airport (NAIA) ● Subic Bay Airport ● Clark International Airport Forms of Food Establishment 23 | Page Fine Dining “Raging Bull Chophouse and Bar” 30th Street Corner 5th Avenue | Level 3, Shangri-La at the Fort, Fort Bonifacio Global City, Taguig City, Luzon 1634, Philippines Is a modern American Steakhouse & Bar concept in the heart of BGC at Shangri-La Fort. They offer steaks using grain and grass-fed dry aged beef from Australia and serve classic American cocktails and wines from non-commercial boutique wineries. 24 | Page Local Cuisine “Mesa” 312 26th Street | Fifth Floor, SM Aura Premier, Corner C5 Road, Taguig City, Luzon, Philippines Is credited as being the first and only grill-restaurant where diners can have grilling right at their table. Its menu consists of innovations on authentic regional recipes for seafood, chicken, pork, beef, soups, appetizers, among other Filipino comfort food. 25 | Page Moderately Priced “The Grand Kitchen” 8th Avenue corner 35th Street | Bonifacio Global City, Taguig City, Luzon 1634, Philippines The Grand Kitchen is the all-day dining buffet of Grand Hyatt that’s set up with a grand show kitchen in the middle and cozy living areas around it. It’s like eating at a chef’s table from any angle.Make sure to go for food that’s freshly cooked upon order, otherwise some of the foods are just left out on the buffet to dry or lose their crisp. I would recommend going for the cross-over Sunday Brunch with The Cellar and the signature Meatless Monday buffet. 26 | Page “Yoree Korean Barbeque Dining” 1-6 Forum 7th Avenue Cor. 25th Street | Bonifacio Global City, Taguig City, Luzon 1634, Philippines It is also appreciated that they have bulgogi pork and beef that is precooked. They offer a lot of options to choose - pork, beef, chicken, kimchi, etc. Yoree is one of the great concepts of Mr. Jin Kwon Oh, founder of Dining Story LTD., in Korea. Yoree, which means 'to cook' in Korea, treats customers to a smokeless grill, assuring a gastronomic experience anytime. It first opened its doors in the heart of Metro Manila last December 2013. It prides itself in serving authentic Korean dishes and finest prime meat for an authentic Korean dining experience. 27 | Page CHEAP EATS “Ministry of Club, Manila” 30th Street corner 5th Avenue, Bonifacio Global City, Taguig City, Luzon 1634, Philippines A no-frills, casual and spontaneous dining experience set against a colonial architectural backdrop inspired by the Colombo flagship. While it is a Sri Lankan concept, Ministry of Crab, Manila's menu philosophy is rooted in Filipino flavors, with its crabs, prawns, and most ingredients being sourced from the Philippines. 28 | Page Tourist Arrival Pattern Statistical Series Year Value Percent Change Compare to 2015 5,360,682 10.91% 2014 4,833,368 2016 5,967,005 5.97% 2015 5,360,682 2017 6,620,908 11% 2016 5,967,005 2018 7,132,452 7.7% 2017 6,620,908 2019(January-may) 2,867,551 The Philippine tourism industry marked another milestone as visitor arrivals surpassed the Five Million arrivals, as the country welcomed a total of 5,360,682 visitors in 2015. SIX million foreign tourists visited the Philippines in 2016, surpassing the 5.9-million target set by the Department of Tourism (DOT) for the year and proving that the country is on its way to becoming a favored and emerging tourist destination. Philippines' tourist arrivals hit 6.6 million in 2017, up by 11% THE DEPARTMENT of Tourism (DoT) reported on Jan. 31 that foreign tourists arrivals hit 6.6 million in 2017, 11% higher than the previous year's 5.97 million. The Department of Tourism on Thursday said 7.1 million tourists arrived in the Philippines in 2018, an all-time high record even if top destination Boracay was closed for 6 months. Over 2.8 million foreign tourists have visited the Philippines between January to May of 2019, a marked improvement on the visitor arrivals for the same period in 2018. The 2019 rate is 9.76 percent higher than last year's figures, according to the Department of Tourism (DOT) industry performance report. 29 | Page Chapter II Top Tourists Attractions in Taguig City Taguig is one of the more uber modern places in the metro. If you like looking at pretty things (and maybe even some pretty faces) Taguig should be on top of your list. Not only does it boast an assortment of things for people on the search for adventure and entertainment, but it’s also a really nice place to feel the wind in your hair and enjoy the sights. Man-Made Attractions Venice Grand Canal Mall Upper McKinley Rd | Cluster B, McKinley Hill Garden Villas, Taguig City, Luzon, Philippines 30 | Page Inspired by one of Italy’s most romantic cities, Venice Grand Canal has elevated the shopping and lifestyle scene in the Philippine with its uniquely Italian sights and sounds, and dining experience. Mind Museum J. Y. Campos Park, 3rd Avenue, Bonifacio Global City This is no ordinary, boring science museum mind you. This is on top of most people’s most entertaining things to do in Taguig. The Mind Museum is both an entertaining and interesting way to learn about science with exhibits that will enchant you. There are a great many interactive exhibits on display and there are plenty of things to do for anyone of any age. 31 | Page HappyWorld Museum Miracle Art McKinley Parkway, Taguig, 1634, Philippines If you’d like to add some unusual and crazy poses to your feed, better head over to HappyWorld Museum Miracle Art in Taguig City! Featuring life-sized optical illusions that seem to pop off the walls, this museum is perfect for kids and kids-at-heart. Have fun posing beside animals and characters that seem to come to life, watch as you fall into the waterfalls, or how about pose for a photo wherein your head seems to be misplaced? Snap up some optical illusions and bring a fun vibe to your Instagram feed! 32 | Page Street art or public art is a big part of urban culture. Unlike art you find in museums, this kind of media staged in the streets, walkways and buildings make art more accessible to the public. Certain places around the world like George Town in Penang and Sao Paolo in Brazil are known for their vibrant street art, which is a big tourism draw in itself. Just check out this list of the best cities in the World for Street Art. In the Philippines, one of the best places to see big scale public art is Bonifacio Global City (BGC) in Taguig. The murals you can spot around BGC by international and local artists are products of yearly ArtBGC festivals organized by the Bonifacio Arts Foundation (BAFI) in Bonifacio Global City (BGC) district which they started in 2015. If it’s your first time in Manila and you have a couple of hours to spare or are looking for something free and Instagram-worthy, the area is worth visiting. I think they add a bit of 33 | Page character to otherwise boring malls and public spaces. The murals are also popular backdrops for lifestyle photo shoots and Instagram users. Parola Barangay Napindan The parola stands at the entrance of the Napindan Channel where the Pasig River crosses with the Laguna Lake. It was built in the 17th century where it was chosen by the KKK leader Andres Bonifacio as the meeting place for all the members for it was the most accessible channel from Tondo, Manila and from the Municipals along the Pasig River and the Province of Laguna. 34 | Page Simboryo Bagong Calzada, Tuktukan, Taguig City Standing as centerpiece of the Sta. Ana Catholic Cemetery is the Simboryo, located in Brgy Tuktukan. It was constructed through Filipino labor and supervised by Spanish friars in the year 1700. The dome is made of tiles and the walls are made of stones. The structure is 12 meters in diameter. It has retained its quaint mysterious appeal despite the minor repairs it has undergone in 1980 and in 1993. 35 | Page Kasalikasan Garden De Jesus Oval | Next to De Jesus Oval Park, Taguig City, Luzon, Philippines Kasalikasan Garden is a garden occupying 3,556 sqm. It serves as an admonition to value nature amidst an urban setting. Coined by Araos, Kasalikasan is a combination of four words: KASALI KA SA KALIKASAN, which means “interacting or being one with nature”. 36 | Page Shrine of St. Anne Gen. Luna St., Sta. Ana, Taguig City, Metro Manila The Saint Anne Parish Church, also known as Santa Ana Church or also known in its formal name as the Archdiocesan Shrine of St. Anne, is a Catholic church located at Barangay Santa Ana, Taguig. It is situated next to the Taguig River and across Plaza Quezon, where the statue of the late President Manuel L. Quezon was erected when he was still serving as President of the Republic. Saint is the patroness of the church. 37 | Page Event Attractions Sta. Anang Banak Taguig River Festival The festival is a grand fluvial parade in honor and devotion to the patroness Saint Anne. The Sta. Anang Banak annual river festival rises from a wide spectrum of traditionally religious, yet culturally folk and mythical beliefs and practices that make up the unique ethnic base of the people once called "taga-giik". The festival is kept alive by a four-century-old legend of the miracle of the "banak" fishes that happened every July for countless years. The faith tells the town's patroness St. Anne gathered thousand of schools of Banak fishes in the river near her church to give to the "taga-giiks" and the people on the lakeshore towns whose farmlands are drenched with the floods of the season and are hard up due to poor harvest from stormy seas. Every part of the legend is highlighted in the festivals events. 38 | Page "Pagodahan" With the fish cone streamers aloft and flying, the revelers board their bancas the band start playing, and the Pagoda of the Patroness St. Anne leads the fluvial parade. From a special wharf behind St. Anne's Church, the Pagoda goes up all the way to the mouth (wawa) of Laguna de Bay and returns down to Ususan. A fluvial parade of what is used to be; people from all cultural backgrounds coming in themed boats depicting the culture and stations in life to join the river festival in honor of St. Anne, the giver of the fish banak. There is exciting exchange of gifts called "Pasubo", people in the pagoda and the revelers at the riverbanks toss or throw to each other gifts of fruits and food items like boiled eggs, balut, itlog na maalat, and various kinds of native delicacies. Be alert or be surprised with an apple crashing to your head. 39 | Page "Pandangguhan" Just as soon as the fluvial parade participants touch ground, the dancing procession of the image of St. Anne automatically starts, sending one and all to the sway of music or to catch more pasubo gifts from happy homeowners along the major streets of the parish. Devotees in native costumes dance to the music of the pandanggo or the wasiwas depicting how women light the riverbanks to guide their fishermen home. The general public is free to join the fun with or without the candles or lamps. 40 | Page SWOT ANALYSIS (Strength, Weaknesses, Opportunities, Threats) Strength. 1. The city of Taguig is the most advanced and modernized city in the country. The master plan received an award in the USA’s 1997 Gold Nugget Award for Best Community/Town Site Plan with a land area covering over 500 acres. Taguig offers newer and more modern commercial office buildings to locate your business in. More and more multinational corporations are establishing their headquarters in Taguig. In 2003, The Ayala Corporation through Ayala Land, Inc., and Evergreen Holdings, Inc. of the Campos Group purchased a controlling stake in BLDC from Metro Pacific and is now in control of the planning in Bonifacio Global City. 2. The city of Taguig offers malls, museums and galleries as their attractions but also, the city offers a lot of great tourist attractions. For example the Venice Grand Canal in McKinley hill. The Grand Canal always attracts a lot of tourist because of its gondola ride. Another great tourist spot is the Bonifacio High Street. By combining nature and modern architecture this place sure attracts people who are looking for a pretty spots in metro manila. 3. Endless options for food, shopping, and nightlife. BGC’s myriad of restaurants, high-end boutiques, and popular stores will satisfy even the most discerning of people. Listing the best places would be futile, as every 41 | Page street in BGC has at least one. As far as bars and clubs are concerned, anyone who’s anyone can be found in one of BGC’s clubs once the sun goes down. 4. World–c lass facilities. From St. Lukes Medical Center to top schools like British School Manila and (soon) the country’s top universities, Taguig will be home to the crème de la crème of everything Metro Manila has to offer, apart from all the hotels and condominium buildings it already has. 5. Metro Manila’s bustling business centers. More and more businesses are either opening or making their move to Taguig. From restaurants to high-end boutiques, business process outsourcing centers to corporate headquarters for local and international companies. 42 | Page Weaknesses. 1. Extremely pricey. Taguig probably has one of, if not the highest standards of living in Metro Manila. Meals can easily go for as much as P300 per person, while shopping options are usually limited to boutiques. If you’re comfortable with malls, budget options are available at Market! Market!, which houses fast food chains and bargain shops, as well as a fully-stocked grocery. 2. Transport system can be confusing. Since most people are used to the public transport system along EDSA. This is why you will see people walk around Taguig, or take a cab. Taguig’s transport system is similar to big cities like Singapore or New York, where everything is scheduled, so it can take some time to get used to. 3. BGC is not commuter-friendly. Highly-urbanized cities are known for their congestion and traffic. BGC has mitigated these concerns via pedestrian-friendly streets and by having its own public transportation system. BGC buses have three routes that cover the entire district: BGC Central, East Route and West Route. Commuters still have the option to ride jeepneys in BGC, but are limited to certain routes to avoid clogging up populated areas like Bonifacio High Street and Serendra. There are traffic enforcers, traffic signs and CCTV cameras installed in almost every corner to ensure that city rules are being followed. At night, professionals in the business process outsourcing industry or those who work in odd hours feel confident to walk to their offices because of ample street lighting. 4. Taguig property comes in with expensive real estate tax and other fees. 43 | Page The notion of Taguig properties being sold at high prices also comes with the presumption that they would also come with high real estate taxes and other fees. Broker and blogger Jun Sanchez said that costs that home buyers need to account for when buying a new home, like Documentary Stamps Tax and home loan fees, usually amount to 3.5% of the property price. However, property owners can always look forward to the city’s low tax rates and incentives. The city government of Taguig, which has already been commended for their low taxes when compared to other cities like Makati and Mandaluyong, has expressed earlier in online news that they do not plan to increase real estate taxes for both residential and commercial properties anytime soon. Second district of Taguig Councilor Aurelio Paulo Bartolome said that the move was the city government’s strategy to attract more business in the city. Moreover, homeowners by law could get up to a 20% discount off from their real estate taxes if they pay ahead of the deadline. Opportunities. 1. Job Opportunities 44 | Page Taguig has a lot of job opportunity for people who are looking for jobs. The city also offers a lot of different jobs for people. Taguig is also a place where you can start a business without a problem. 2. Ideal Business Destination Taguig is rapidly developing into an industrial and progressive city and gaining popularity as an ideal business destination in Metro Manila; this is an opportunity for the businessman’s to build their own businesses. It is also an accessible place to premiere business centers. Threats. 45 | Page Here in taguig but not just in taguig there are many threats you can or can’t expect for example bomb threats and car accidents. You can never expect those things to come. 1. Increases Criminality Incidence The increasing of criminality incidence in Taguig is unpredictable, Taguig have so much job opportunities and also many rich people live in this area and almost all the perpetrators knows what kind of people live in Taguig. 2. Intense competition There's always an intense competition in the workplace, more job opportunities more competitors to come. As the city grows more popularity more of the business man will invest and more competitors they will have. 3. Shortage of skilled workforce There is a business that in certain global market represents a threat to steady growth of profits for BGC Partners in those markets. The shortage may occur because of lack of proper payment and because of incompetence of the business owner. 46 | Page Proposed Five Year Tourism Development Plan 2021-2025 City of Taguig, Philippines Activities/Project 2021 1. Clean and Green Program Janua ry 15, 2021 2. Renovatio n of Kasalikasa n Garden 3. Road widening 4. Adding of Electric Public Transporta tion 2022 2023 2024 March 23, to August 2022 Janua ry to Dece mber 2021 Octobe r 05, 2023 Octobe r 05, 2024 2025 Nature of Destinati on Budget/Sou rce of Budget January 15, 2025 Man-M ade 500 million Man-M ade 2 million Man-M ade 50 million Man-M ade 60 million 47 | Page Chapter III Conclusion This research is conducted for everyone to know more and to see what Taguig City can offer. Taguig City has a lot to offer from places, livelihood, good dining experience, and many more. Taguig City is best known for its ProbinSyudad type of living and it is one of the best places to go for. A place for the business community; and it is another thing for those who are looking for a great escape in the city. Considered by many as a locality of quality and privileged living. Taguig City is a 1st class highly urbanized city in Metro Manila, because of BGC or Bonifacio Global City, one of the leading financial and lifestyle districts of the country, as part of city which is well known for business that can give locals and people nearby the city a good opportunity and other high class experiences. 48 | Page Recommendation After the study, the researchers have drawn the following recommendations: 1. Recommendation we, the researchers, are recommending to go to taguig City for you to see the beauty in this city and also to promote and appreciate the Manila's ProBinsyudad type of living. Also for them to experience the beauty that this city can offer. Since Taguig City has a lot of tourist attractions such as The Mind Museum, KidZania Manila, Manila American Cemetery, and so on, the city should strengthen the safety and security of locals especially the tourist since some may take advantage of them. Also, they should provide clearer and specific guide on how to go from one spot to another for an easier travelling and they can make the most out of their time especially for those who's not familiar with the city and chose to explore it alone. 2. The researchers, also recommend this city if you have business or planning to have a business, Taguig City is a best option for businesses this is a great opportunity to start. 3. Taguig should improve their roads and make the city more accesible to those who are far away from the city. The city should also fix the squater side of the city, make it more attractive or appealing to eye of the people. 49 | Page Appendices: 50 | Page This picture took in front of Taguig City Hall with researchers Jade Kea Miñao, Lorelie Joy Bermejo and Joseph Joshua Paular. 51 | Page